Website Concept, Tag, Copywriting, and Logo Design
ordermade.ws
Order Made!TM is a software that allows restaurants to let customers order from their menu online. The initial approach was to design a logo and website concept that looked like it wasn't a restaurant itself, but belonged as part of the industry.
The logo mark utilizes white space to form the O and M while building upon the idea of a restaurant with the fork.
The tagline I thought would be most appropriate by simplifying the three main elements of what the system does. You pick your food, click to order, and then you either have it delivered or you pick it up to eat and enjoy. The tag of Pick.Click.Eat.TM works because it easily tells you what you need to do.
I also developed the copy on the front page to make it more informative and condensed from what they originally had for the front page and products page.
As for the website, the company itself implemented the design and I provided the concept.
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